In a brief training, I can give you some powerful insider information about search engine optimization (SEO) and writing for the web. And the training will be customized to your unique goals.
Is This You?
- You like to do it yourself when it comes to your website.
- You want to write your own website content.
- You want to know the inside secrets to search engine optimization (SEO).
- You don’t want to waste time sorting through volumes of potentially unreliable information.
- You don’t want to waste time or money on things that don’t work.
I’ll teach you tried-and-true methods of writing for the web in a way that gets results — from search engines and from people.
Forget taking a generic class or buying another book you won’t read, and instead get one-on-one customized support at your chosen location.
What Others Have Said
I came to Val to help me increase the traffic to my website. I was impressed with the professionalism and range of expert advice she offered. She was attentive and easy to work with. After I implemented Val’s suggested changes, I began noticing a positive difference: My website routinely showed up in the top 3 in Google for my targeted search phrases. Inquiries and enrollments increased. And the site drew a wide range of people. I highly recommend Val and will undoubtedly use her services again.
—Leah Wing, Ed.D, Social Justice Mediation Institute, Amherst, MA
Val worked with me to understand the message and services that we wanted to communicate to our audience and then made highly fruitful suggestions for how to make sure that search engines were getting the point as well as our visitors. No gimmicks; just lasting results. The return on investment is a no brainer.
—Doug Fulton, IT Director, CSRWire, Springfield, MA
Training Outline
A typical customized training will include:
- Two 2-hour sessions with homework inbetween
- Customized web marketing assessment to help you prioritize the most worthwhile interventions
- Follow-up questions answered via phone or email
Even the most technophobic person will come away feeling empowered and confident, as if all the magician’s secrets have been revealed.
Where
In-person trainings can be provided in Northampton, Massachusetts, or within a short distance (such as Springfield, Holyoke, Greenfield, Amherst, Hadley). Alternative arrangements can be made for remote training locations.
Schedule Now
Contact me for more information or to schedule your training now. I look forward to hearing from you.
I also provide search engine optimization and writing for the web so you’re not alone in doing it all yourself.

