Make Your Mark    

You’ve probably heard “Web 2.0″ thrown around but even people who say it don’t always know what it’s about or why it’s so important.
And now people are adding “2.0″ to everything: Business 2.0, World 2.0, Learning 2.0, etc. So what’s up?
“2.0″ is a playful reference to a cultural shift in who’s got the power. Everyone [...]

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I just got back from Western Mass PodCamp.  Thanks everyone for sharing your social media knowledge at this incredible unconference so we could all pretend to keep up on the latest technology. Whew, I think my favorite technology is still pen and paper.
If you’re like most people in 2009, you’ll enjoy this humorous video about [...]

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Alright, you’ve heard your business or organization should have a presence on social media sites like Facebook, Twitter, and LinkedIn, right? Whether you’ve barely heard it or already started, here’s a quick primer on what, why, and how.

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With all of the problems on the new President’s plate, upgrading the White House website made the cut for Day 1 priorities. And have you seen it?

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It should be no surprise that Advertising Age has named Barack Obama “Marketer of the Year 2008″ ….Creative web marketing has been a crucial piece of his strategy.

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