16 Practical Reasons Why I Blog


Image by Kristina B via Flickr

Blogging isn’t for everyone but it can be far more useful for businesses, organizations, and individuals than most people think.

Here are the practical reasons why I choose to blog despite all the other things demanding my attention.

Practical Reasons Why I Blog

  1. Blogging sharpens my skills at expressing myself in my field of expertise.
  2. It forces me to check up on my knowledge and opinions before hitting “publish.”
  3. It keeps me alert for and learning about new trends in my field.
  4. It’s an easy place to refer people when I want to explain more of my thoughts.
  5. It gives me better attention from search engines. Search engines love fresh content and often reward it with higher ranks.
  6. It creates opportunities for conversations with people interested in the same topics.
  7. It shows I care when I give away free information. (Good marketers give first.)
  8. It’s an easy place to store my thoughts and information.
  9. It provides an easy format for people to leave comments and interact. (Scroll down to comment on this post.)
  10. It provides an easy and common way for people to subscribe to my updates (via RSS or email), so we can stay in touch.
  11. It provides regular writing practice. We could all benefit from improved writing skills.
  12. It sharpens my web writing skills.
  13. It sharpens my visual presentation skills.
  14. It’s a sample for prospective clients of my knowledge and approach.
  15. It’s a writing sample for people seeking help with communications.
  16. It sharpens my knowledge of blogging which better prepares me to help clients with blogging.

And that’s just the practical reasons! I also blog because it’s fun!

In fact, blogging is more effective if you can have fun with it. Oh man, I just turned having fun into a practical thing. Lest we (I) forget, fun is a good thing by itself! Enjoy!

Originally published on August 30, 2009. Last revised on December 8, 2014. Posted in Blogging | Tagged | Bookmark the permalink.
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